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WEB ADS

THERMACELL

AMAZON DSP ADS
It's always a challenge to fit multiple logos, icons, copy, and imagery into web ads. The brief called for clear category indication (Mosquito Repellent), "zone protection" benefit emphasis, and platform distinction (20FT Zone formula/Rechargeable Devices versus 15FT Zone formula/Fuel-powered Devices) for both products and their respective refills.
Key design choices: Minimalist CTA button that was clear and legible without making the designs even busier.
Background color cues for platform differentiation (dark for Rechargeable and light for Fuel-powered, across product and refills)

SOCIAL MEDIA ADS
Awareness

Consideration

Retargeting

SOCIAL MEDIA ADS
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LIV "Easy to Buy" Affirm Campaign

No tricks, just buy now and pay later with Affirm.

Buy now. Pay later. No late fees.

Buy Now. Pay later. No late fees.

Backyard bliss is closer than you think. Enjoy advanced mosquito protection now and pay later with Affirm.

Upfront cost is no problem with Affirm. Don’t worry about mosquitoes for the rest of the summer (and don’t worry about late fees either.)

LIV "Easy to Buy" Affirm Campaign - Associated Email Marketing

CONNECTION I.T. SOLUTIONS

BURKE ADVERTISING

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